Why Does a Post Go Viral? The Power of Social Media

Tamar Hela

Alex From Target: The Internet’s Newest Celebrity

Over the weekend, Buzzfeed posted an article about teenagers of the Internet making a picture go viral, causing Target worker Alex to become a trending topic on Twitter and other social media platforms. As of today, nearly 5pm in California, #alexfromtargetis still a top trending topic on Twitter. In fact, this kid’s Twitter account blew up overnight, and he now has 235K followers. People have even begun an Alex From Target fandom, writing fictional stories and making memes. Alex’s girlfriend gained masses of followers, not to mention death threats. Like, woah.

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How did it all start? With a tweeted picture of Alex from Target, taken by a teenage girl. Alex was apparently unaware of the photo being taken, and found out via social media that he had become an overnight sensation.According to Huffington Post, Target is thrilled about their employee’s…

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