Author: P.S. Bartlett

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If you ever see Marketing and Advertising from traditional puplishers, it’s for their Bestseller authors only, such as: Advance Book Reviews, posted on their book’s cover, Book Tours and Signings of celebrity authors, media coverage including reviews, speaking engagements, and placing at major bookstores who report to Bestseller lists.  How can author-publishers use the methods of global trade publishers to promote their self-published books?  You don’t need to travel to the Frankfurt Book Fair in Germany, like Johannes Kepler did in 1620 – yes, self-publishing was en vogue already four hundred years ago!

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7 Million Self-Published Titles:  Stiff Competition
Since 2010 roughly 7 million new self-published books appeared, almost all at online retailer’s websites.  And these titles will be offered for many years to come, as most of them are in digital format. The “gold rush” seems to be over and self-publishing has been dropping almost 50% per…

Vietnam ~ Halong Bay – 2013

I headed to Vietnam over the last Christmas holiday…which meant I was spending another Christmas away from my family and friends, which naturally sucks – but that’s not what this post is about…don’t get me wrong, obviously I love Santa and Jesus as much as the next guy…actually if only this was about them…at least I would have someone to blame.

Instead the blame lies with a catalog of errors and unfortunate situations – the first of which occurred on the festive date of the 25th of December; as my travel buddy was told, at the airport, that they wouldn’t be allowing him to fly, (YES. ON CHRISTMAS DAY, AT THE FUCKING AIRPORT – I ASSUME THE GRINCH WAS ON DUTY!), so consequently I would have to leave on my own…I suppose I was a little shell shocked at the whole episode as…